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Free Website SEO Audit

Get a 0–100 score for your website's SEO and conversion readiness, most urgent fixes first. Takes about a minute.

Automated scan of public pages. JavaScript-heavy sites may score some checks low even when the content exists.
The top of an audit report: overall score 72 out of 100 with the band 'Solid, gaps to close', next to counts of 7 failing, 7 warning, and 16 passing checks.
The verdict: a 0–100 score, banded, with every check counted.

How it works

  • Paste your web address. Just the domain is fine. No signup, no email — the scan starts right away.
  • We crawl what a search engine sees. The tool reads your homepage plus up to 20 pages found through your own navigation and sitemap, maps how they link together, and checks every page against the same criteria.
  • You get a score and a fix list. A 0–100 score across 30+ checks, most urgent problems at the top. The scoring method is printed on every report.

What the audit covers

  • Technical SEO. HTTPS, indexability, titles, descriptions, canonicals, schema, share tags, image alt text, sitemap, robots.txt. Fourteen checks across every page we crawl. Boring, and the reason good content sometimes ranks nowhere.
  • Your site structure. We crawl up to 20 pages, map how they link together, and grade the architecture: click depth, orphaned pages, duplicate titles, broken links, dead-end pages. The plumbing that decides how authority flows.
  • Every page's job. Every page is an entry point, so every page gets graded on the same three things: whether it leads anywhere at all (no dead ends), enough substance, and a title that names its topic.
  • Trust signals. An about page, privacy and terms, FAQ markup, and how recently anything on the site changed. All measured mechanically — presence and dates, not judgment calls.
The report's 'most urgent problems' list: meta description, organization schema, and a dead-end page, each with what it costs.
Your three most urgent problems, ranked by what they cost you.
The report's domain authority block: 22 out of 100, attributed to Ahrefs Domain Rating, with a plain-English explanation.

We also pull your Domain Rating from Ahrefs, so you can see whether a weak backlink profile is holding the whole site back.

Every issue, explained in detail

Each check lands in one of three states. Anything short of a pass tells you what we looked for, why it matters with the study behind it, and which pages it affects, ready to hand to whoever fixes it.

Failing

Costing you visitors right now. These sort to the top of your fix list.

Warning

Working against you quietly. Worth fixing once the failures are gone.

Passing

Already right. Passing checks collapse out of the way so the report stays scannable.

What this audit won't tell you

This is an execution audit. It grades how well your site follows the practices that earn search traffic and turn visitors into clients, and it's strict about them. It won't tell you which keywords to go after, how you stack up against your competitors, or what to write next. That's strategy work, it depends on your market, and no instant scan does it honestly.

Run a law firm? Use our law firm SEO & website audit instead — it adds your Google Business Profile and weights every check with legal search data. And if you'd rather someone did the strategy work with you, reach out.

Questions

Is it really free?

Yes. The scan and the on-screen report ask for nothing. If you want the full page-by-page report emailed as a PDF, that's when we ask for your email, and we only use it for your audit and your SEO.

What exactly gets checked?

30+ checks across three areas: technical SEO on every crawled page, your homepage's trust signals, and your site's structure — click depth, orphaned pages, duplicate titles, dead-end pages, broken links — plus your Ahrefs Domain Rating. Every check is mechanical: presence, counts, and status codes, not a judgment call. The full list and scoring method are printed on every report.

Which pages do you audit?

Up to 20, chosen from your own site: your navigation links first — the pages you yourself put forward — then your sitemap, shallowest first. Utility pages like privacy policies don't take up a slot.

Do you check keyword rankings?

No. This audit grades execution against SEO and conversion best practices. Keyword strategy needs real research into your market, which is what we do on a strategy call.

I run a law firm — is there a better fit?

Yes — use our law firm SEO & website audit. It also grades your Google Business Profile and weights every check with legal search data.

Can I run it again after fixing things?

One free scan per domain per month. Fix what the report flags, come back, and the score should move. If you'd rather not wait, reach out and we'll re-run it with you.